BRIEF
Warner Bros. World Abu Dhabi and Etihad Airways are teaming up for something epic: a WB-themed plane and fun surprises for kids onboard. We want to create buzz to get families excited to visit Warner Bros. World at Yas Island.

IDEA
Our story follows a little Superman fan flying Etihad to WB World Abu Dhabi in a plane wrapped in WB magic.
His imagination takes off, from seatbelt to superhero mode. He’s not alone, turns out, the whole flight is full of little heroes ready for the ride of their lives.
Onboard? They all get cool giveaways and a taste of adventure.